Marco Glauvino launches first NFT collection, featuring supermodels, politicians

It’s been a while coming, but Marco Glaviano has finally made his debut on the NFT scene. 

Recently, the iconic Italian photographer announced his first NFT collection titled Beauty and the Beast. The collection consists of Glaviano’s photos of politicians, influencers and supermodels, and is currently live on the NFT marketplace – Rarible.

Beauty and the Beast features images of prominent supermodels, including faces of Cindy Crawford, Paulina Porizkova, Iman Bowie, and Alexis Ren. Also featured in the collection is a picture of former U.S President Donald Trump.

Many don’t find his recent move surprising; Marco has always been a progressive artist. After all, he’s considered one of the pioneers of digital photography. 

All of this was after he became the first to publish a digital photograph in American Vogue in 1982. Since then, he has always kept up with modern culture.

On his Beauty and the Beast project, Glaviano said, “I’m happy that we finally have a new platform to showcase digital photography. I’ve been working on digital photography for nearly 40 years. My work has always been about pushing the boundaries of what digital photography can do”.

Unlockable Content

Each of the NFTs from the collection also features unlockable content. This could be behind-the-scenes photos or social media shoutouts.

For example, one of the NFTs – Cindy’s Kiss – would include an opportunity to join Marco Glaviano at his prestigious studio for a photoshoot. It would also have a personalized video message from supermodel Cindy Crawford.

About Pinhole.Art

Although new to the business, Pinhole.Art is gaining popularity in the NFT world. The digital gallery was only founded this year, and they aim to promote the sales of the best photographic work as NFTs.

According to their site, Pinhole has goals to “explore the connection between art and photography, further blur the divide of art buying and technology, and usher in a completely new wave of buyers, collectors and enthusiasts across the world.”

The Beauty and the Beast NFT auction is currently live on Rarible and will last for 12 more days.

Photo: Marco Glauvino